You want your customers to come back. Again and again. And your customer-care department plays a big role here.
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How to manage your ego to sell better
If you are into business development, whether you are a BD manager or a CEO, you are likely to bump into prospects who would test your patience and kind-of bully you. Not only because they come from a position of power, but also because they might want to vent out their part of frustration dealing with other bullies in their life. Many entrepreneurs in the service industry end up sending an email which reads arrogant and rude and is sure to destroy the relationship forever. This is especially true for first generation entrepreneurs and short tempered business owners who lose out on patience a little early. The article does not advocate compromising self-respect or bending before a client. Confidence and fearlessness is a must as an entrepreneur. But sometimes the lines get blurred and you end-up sounding rude and arrogant to the prospect.
Continue readingTipping point when US & Europe would no longer lead fashion sales
The fashion industry can be rightly accused of dividing the world into “West & the Rest”. While the top talent in the leading fashion brands of Europe and North America were busy strategising for western markets, seems they missed out on factoring-in growth in fashion sales in China and India which are expected to grow exponentially over the next decade.
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